Market Planning
Accruent’s Market Planning solution provides the bridge between your business strategy and real estate portfolio. Our solutions work with your demographic service to help you plan real estate opportunities by trade area and evaluate new locations, relocations, expansions, remodels and closures, as well as continuously monitor progress against your revenue plan.
-
Retail
Successfully define and manage your optimized real estate strategy.
Compile Market Plan
Capture all valuable planning components – including locations, key dates and budgets – in a single source and measure the plan against KPIs in a graphical, easy-to-digest format.
Assess Trade Area Potential
Draw on demographics, existing location data and competitor information to assess and rank trade areas. Integrate third-party information, including ESRI® and MapInfo®.
Identify Target Locations
Consider lease options, relocations and remodels of existing stores, as well as new locations and the possibility of cannibalization, among many factors to help you prioritize and target locations for investment.
Develop Alternate Scenarios
Easily create and manipulate multiple plan versions to accommodate changing economic and market conditions and to optimize different levels and timing of capital investment.
Monitor Plan Through Completion
Track changes to the plan as the selected locations move through the stages in their lifecycle and continually evaluate your progress against plan by watching site selection and projects progress.
